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The Nordic distributor that creates demand

Full-service distribution across Sweden, Norway, Denmark & Finland

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In-house marketing

900+ influencers

700+ stores

Compliance

End-to-end logistics

D2C management

Brand Partners

A select group of international brands trust IBP to drive their Nordic growth.

700 +

stores

A retail network built over a decade

Leading retailer partners across baby, pharmacy, electronics, and beauty. Our network combines premium specialists with high-volume chains – giving your brand both reach and category authority.

iphone xs on white table

Performance Marketing

A marketing engine like no other

No other Nordic distributor matches our scope. We run paid media, influencer programs, and affiliate networks – creating demand that amplifies both retail & D2C.

See our approach

Influencer MARKETING

The largest creator network in our niche

We’ve built relationships with 900+ creators. From micro-influencers to A-list profiles. Proven methodology: activate creators, onboard top performers & amplify their content through paid channels. The result? Authentic reach at scale.

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Whether you’re interested in partnership, joining our network or just want to connect. 

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IBP Scandinavia is the Nordic region’s leading distributor and marketer of premium baby products — including Baby Brezza, UPPAbaby, and Owlet. We combine retail relationships with in-house performance marketing to deliver market penetration that traditional distributors cannot match.

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